Thursday, September 13, 2012
Drive Me: Lyft Just Might Have The Customer Experience Advantage Over Uber
I'm not a fan of pitting two or more companies against one another and calling "war", but the reality is that there's such a thing as competition and advantage in any marketplace. One of the hottest verticals of interest as of late is transportation. I'm ready to by a Lit Motors car that we saw at Disrupt, and I've used Uber since it launched. One of the things that I experienced this past week was a ride in one of those pink-mustached Lyft cars. In case you haven't heard, Lyft has a platform and service that allows regular vetted folks with a car become your personal driver. It sounds like Uber, but up until now, Uber has focused on sending you a professional driver in a fancy town car. It's awesome, but hear me out on some things.