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Wednesday, May 23, 2012
Empty Walls Got You Down? TurningArt Nabs $1.5M For Its Netflix-Style Art Rental Service
Paddle8, Artsy, Zazzle, and Art.com are all part of a growing contingent of startups that are on a mission to democratize the purchase, discovery, and enjoyment of art by bringing it online. In August 2010, Boston-based TurningArt joined this cadre of art industry disruptors, launching its own unique spin on the democratization of art commerce with a Netflix-esque model that allows any and all to "rent" and enjoy contemporary art. To support its mission to transform the way people buy artwork, the startups is today announcing that it has raised $1.5 million in funding from a number of institutional and angel investors.
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