Friday, September 7, 2012
Dijit Goes After Personalized TV Discovery With The Launch Of NextGuide iPad App
A lot of "personalized TV guide apps" just display shows that users have already watched or shown an interest in, which, frankly, is a little boring. I mean, you already know that you want to watch those things, right? Dijit's NextGuide seeks to differentiate itself by connecting users to shows or TV episodes that they might not have known about or might not have been on their radar. By connecting with Facebook and taking a look at users' interest graphs, it can make suggestions that other apps might not have.